_I S__D_ P_l_iO__P_I_C__A_L_ _ _ _ _ _ _ _ _ _ _ _ _ _IN_T_E_R_N_A_TI_0 _N_A_L _! West Euro ean Technolo Fulcrum In Great Britain the roller bearing specialist Barry Pickering has been taken on as "Technical Sales Director for STEYR Bearings". He has been in the business for more than 30 years and apart from his sales experience he is able to establish the all-important connexions between the English initial-equipment customers and the home-works in Steyr. His aim is "To put the STEYR roller bearing service at least on the same level as a firm based in England." Encouraging projects in the English market show that the intensified application advisory service is the right way to achieve this. New activities in the important West European market are meant to convince customers of the traditional quality of STEYR roller bearings. Not only Steyr lorries seil weil abroad. Ball-bearings and roller-bearings from Steyr are acknowledged by experts to be quality products. Austrian quality bearings are especially weil represented in the key markets of Holland, Belgium and England. In the Netherlands the AKN company, with its seat in Harlem, is the STEYR representative. 18 persons are engaged there as travelling representatives, salesmen and service engineers. 30 sub-representatives-each with their own stockensure a dense customer service network. AKN is particularly proud of the new 1,800 m2 headquarters bui lding . A remarkable 80 percent of the AKN turnover is accounted for by STEYR roller bearings and accessories. The Belgian market is also handled by AKN. From the newly founded company seat in Retie eight qualified associates together with a number of hardworking sub-representatives succeed in gaining extra market segments for STEYR roller bearings. 7
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